Yay, it’s almost the new year! Heading into a fresh year is always exciting—it’s a time for reviewing, goal setting, and planning.
It’s also the perfect time to take a close look over all the content associated with your business to check it’s still working its hardest for you.
We’re all guilty of writing something, sticking it on the website, and then forgetting that it exists—and that it might need to be updated. This sort of content can hurt your business, particularly if it’s giving website visitors incorrect information.
You can also increase the professionalism of your brand by ensuring that all your content meets high standards and follows the same guidelines.